Beam Summit meets the World Cup: A once-in-a-lifetime moment in the city that never sleeps

Beam Summit has always been about community, innovation, and connection. This year, it also gives you the chance to be part of a global moment: the 2026 World Cup. While you’re attending sessions, networking, and exchanging ideas, the city will be pulsing with football energy.

This is the first World Cup hosted across three countries (USA, Mexico, and Canada), making it the largest in history. The New York/New Jersey region will host not only group-stage matches, but also knockout rounds, and even the final of the tournament, welcoming thousands of fans from around the globe. Around the dates of Beam Summit (June 22–23), one of the highlighted matches will take place:

  • June 22: Norway vs Senegal (8:00 PM ET) at the MetLife Stadium, one of the most important venues of the 2026 World Cup.

  • Also nearby dates include:

    • June 16: France vs Senegal
    • June 25: Ecuador vs Germany

New York City is always a global hub, but during the World Cup, it becomes something even bigger. Packed bars, watch parties on every corner, conversations in every language, and you right in the middle of it all walking through Manhattan and feeling the energy of the world converging in one place.

Rather than a challenge, this overlap is an opportunity. To make the most of both experiences, here are a few practical tips:

⚽ Plan your routes ahead of time

The venue, St. John’s Terminal (Hudson Square), is well connected, but expect higher foot traffic during these days.

  • Recommended subway lines: 1, A, C, E
  • Nearby stations: Houston St, Canal St
  • Alternative: walking or Citi Bike if you’re staying in Manhattan

⚽ Allow extra travel time

Especially on the evening of June 22, when crowds heading to watch the match will increase.

⚽ Lean into the experience

This isn’t just about logistics, New York City during the World Cup is a cultural moment. Leave some room in your schedule to enjoy it.

So come for the ideas, the technology, and the people, but stay for the experience of being in New York while the world is watching. See you at Beam Summit! ⚽😉